Promoting new season product launches

IMAGE-5

Ted Baker

Working closely with global brand Ted Baker, we created a collection of POS to promote seasonal footwear launches within retail environments. POS is based on semi-permanent structures transformed through simple material and graphic changes to promote new campaigns and product drops, resulting in high impact and cost-effective effective roll-out.

Essence of campaigns captured through graphics, materials and props

Image-1-Copy-11-1
col-TB-04
IMAGE-3-Copy-20-1

Casual and formal ranges easily accommodated

TB-04-2
Screenshot-2019-03-07-at-16.39.14

Stand-out in store while sitting comfortably with retailer’s fixtures

TB-13
TB-07

Different materials specified to capture men’s and women’s identities

Untitled-1
Mens-overview

Suite of core POS components allow for flexible displays

Mens-a5-pos-1

THE JOURNEY TO DESIGN THAT WORKS

IMAGE-2-Copy-16-1
IMAGE-2-Copy-17-1
IMAGE-2-Copy-18-1
IMAGE-2-Copy-19-1
IMAGE-2-Copy-20-1
IMAGE-2-Copy-21-1
Back to projects