Launching a new jewellery collection

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L’azurde

L’azurde are the largest gold and jewellery designer, manufacturer and distributor in the Middle East. For the launch of their new Instyle Collection of delicate fashion jewellery, we created a modular and highly flexible shop in shop to promote the range. Display furniture facilitates both over-the-counter and side-by-side consultation, and incorporates flexible options for VM, graphic and digital content to support the customer journey.

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Materials and finishes provide a soft, premium backdrop to delicate jewellery pieces

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Our strategic design approach ensures multiple categories can be displayed coherently together and facilitate an evolving range

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Sales consultants can easily remove display trays from the secure fixtures for presentation to customers

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THE JOURNEY TO DESIGN THAT WORKS

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