Raising the game in POU retail

David Lloyd

To provide performance apparel, equipment and accessories at the Point-of-Use, we have designed, developed, manufactured and installed the latest retail concept for luxury health club chain David Lloyd.
Launched at Royal Berkshire, the flexible and modular concept is designed for roll-out across the UK.

Simple, modular system that clearly defines multiple categories displayed alongside each other

Carefully curated product range built around the specific needs of club users

Integrated headers, graphics and POS create a clear message hierarchy that is easy to understand at a glance

THE JOURNEY TO DESIGN THAT WORKS