The brand, which “aims to make tech fun again” said its Phone (1) and wireless earbuds Ear (stick) would be stocked alongside merchandise and limited-edition runs of products.
The two-storey store also houses curated collections from fashion and design brands, as well as audio inventions from Stockholm-based collaborator Teenage Engineering. Meanwhile, the lower level will serve as a white-box gallery-style space hosting exhibitions, community events, workshops and special product launches.