Nike and Jacquemus reveal collaboration

Simon Porte Jacquemus took his eponymous label to Arles in southern France to present Jacqeumus Fall/ Winter 2022 “Le Papier,” with the official runway reveal of its collaboration with Nike becoming the biggest moment.

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Speaking on the partnership, Simon Porte Jacquemus said: “For this collaboration with Nike, I wanted to create a collection that reinterprets athletic women’s sportswear in a minimal way. I have always been inspired by vintage ACG pieces and Nike campaigns from the ’90s. Having this imagery in mind, we designed women’s athletic wear with sensuous details and neutral colors, along with my own interpretation of the Humara — my favorite Nike shoe. It was important for the collection to be accessible, for all bodies, and to be a natural blend of Jacquemus style and Nike performance.”

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The collection includes everything from the Air Humara sneaker in a variety of inclusive sizes to sportswear-derived pieces like the Dri-FIT tennis skirts and dresses, and the hoodie and bucket hat that have stolen the hearts of fashion lovers.

As expected, the collection sold out the second it was released exclusively on Jacquemus‘ website.

Source | Hypebeast

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Laura

10th July 2022