The 19 is a 3D-knitted shoe that integrates the much lauded energy-returning Boost technology. To provide visitors with a chance to try out the enhancements, a former gallery space in Chelsea was turned into a temporary playground, where they devised a series of steps meant to create a live environment that pushes both sneaker and wearer to the extreme.
For example, to test both their mental flexibility and the shoe’s flexibility, visitors had to go
through a maze full of dead ends that could only be solved via spatial thinking. On top of that,
the only way to cross a sea of yellow balls was to ace the balancing act needed to walk through a narrow beam in the centre. And the giant seesaw? The off-scale playground staple required
coordination and communication to use, while also allowing users to gauge the flexibility of the
sole – but beyond the physics, it’s certainly about fun.
Source | Frame, 25th July 2019