adidas branded areas launched in JD, Oxford Street

Briggs Hillier have designed high-impact and interactive branded spaces for adidas within the new JD flagship store on Oxford Street for categories including; football, Originals (within both men’s, women’s and kid’s departments), Superstar and Flux. Technology is an integral element of the branded space design and includes innovative, interactive touchscreens to encourage shoppers to immerse themselves in the adidas brand.


Ellen McNeelance

9th July 2015

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